Sentiment For BI, PR, and marketing.

Sentiment provides communications professionals with an instant understanding of the news and its impact on their brand.

Sentiment puts the world's news at the fingertips of BI, PR and marketing professionals to help them make better informed decisions.

The software enables brand and communications professionals to see the what issues are associated with their company or brand, and whether the news about them is positive negative or neutral.

Because Sentiment can process the news in milliseconds, it provides an early warning system for emerging issues and buys users valuable time to react to events